New Hulk Photos, Tie-in Marketing

Empire magazine says that its upcoming issue will include new photos from The Incredible Hulk in addition to the previously-mentioned 3-D cover featuring the green fella. You can view one of the photos below and a second one by clicking on it.

In related news, Brandweek reports that the film will have a slew of tie-ins:

Tie-in partners include Burger King, 7-Eleven, Kmart, mall retailers, grocery store brands Pringles and Sargento, Airheads candy and Hasbro toys.

As part of the push, Hulk will appear on a tricked-out custom motorcycle that’ll be built during a cable TV show, on hacker-fighter software in Best Buy and other big box stores, and as a role model for strength training in GNC, which is an entertainment tie-in newbie.

For much more on these tie-ins, click here.

Source: Superhero Hype!