According to Variety, Paramount and DreamWorks are claiming an estimated $8.8 million for Michael Bay’s Transformers in its “preview screenings” in a number of theatres starting at 8pm last night. That’s rougly 67% of what Disney’s Pirates of the Caribbean: At World’s End made when it took a similar approach on Thursday May 24, before grossing just under $140 million over the four-day Memorial Day weekend.
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Source: Variety
