IMAX Corporation release the following statement on the success of Warner Bros.’ The Dark Knight in IMAX theaters:
IMAX Corporation and Warner Bros. Pictures today announced that The Dark Knight: The IMAX Experience has crossed the $55 million mark in worldwide gross box office receipts after its seventh week of release. As of Friday, the film reached a total of $43.2 million from 101 IMAX screens domestically and $12 million from 41 IMAX screens internationally.
“The exceptional box office performance of The Dark Night in IMAXÂ® theatres is contributing to the film’s very strong legs and fantastic summer theatrical run,” said Dan Fellman, President of Domestic Distribution, Warner Bros. Pictures. “Many repeat customers are experiencing the film in IMAX theatres.”
“Chris Nolan’s innovative vision is taking IMAX’s format to new heights, and his film’s impact on ticket sales is unprecedented,” said IMAX Co-Chairmen and Co-CEOs Richard L. Gelfond and Bradley J. Wechsler. “The ability to cross this milestone so quickly shows us that more people are visiting IMAX theatres than ever before, underscoring the real potential and appetite for The IMAX ExperienceÂ®.”
“There’s no stopping The Dark Knight,” added Greg Foster, Chairman and President of IMAX Filmed Entertainment. “Thanks to a strong marketing campaign and release strategy from Warner Bros. Pictures, as well as an exceptionally well-made movie from Chris Nolan, IMAX theatres have been selling out shows all summer long. We’re grateful to our partners, for incorporating IMAX into the design of this extraordinary film.”
The Dark Knight: The IMAX Experience features six sequences filmed with IMAX cameras, which marks the first time ever that a major feature film has been even partially shot using IMAX cameras, marking a revolutionary integration of the two film formats.
Source: IMAX Corporation