G.I. Joe: Retaliation Viral Marketing Continues

A few days ago, we reported on the start of a viral marketing campaign for the upcoming G.I. Joe: Retaliation in the form of Cobra Special Forces recruiting. Today, our very own Ryan Turek of ShockTillYouDrop.com spotted this billboard out in the wild. Check it out below and don’t forget to visit their website (CobraSpecialForces.com) for more info.

In the film, the G.I. Joes are not only fighting their mortal enemy Cobra; they are forced to contend with threats from within the government that jeopardize their very existence. G.I. Joe: Retaliation stars D.J. Cotrona, Byung-hun Lee, Adrianne Palicki, Ray Park, Jonathan Pryce, Ray Stevenson, Channing Tatum with Bruce Willis and Dwayne Johnson. The film is directed by Jon M. Chu, and produced by Lorenzo di Bonaventura and Brian Goldner, from a screenplay by Rhett Reese & Paul Wernick based on Hasbro’s G.I. Joe characters. G.I. Joe: Retaliation opens in 2D and 3D theaters March 29.

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