WB Picks Licensing Partners for Man of Steel

Next week is the Licensing Expo in Las Vegas and Warner Bros is set to unveil quite an assortment of products for quite a few of their films but in particular the upcoming Man of Steel.

According to Variety Lego, Mattel and Rubie’s Costume Co, Noble Collection, Kinetix, Junkfood, Bioworld, Converse and Hallmark are all set to create apparel, toys, costumes, clothes, party goods, and ornaments for the new film. Expect to see more about all of these products next week when they’re revealed.

Henry Cavill plays Superman in director Zack Snyder’s Man of Steel. The film also stars Amy Adams as Daily Planet journalist Lois Lane, and Laurence Fishburne as her editor-in-chief, Perry White. Starring as Clark Kent’s adoptive parents, Martha and Jonathan Kent, are Diane Lane and Kevin Costner.
 
Squaring off against the superhero are two other surviving Kryptonians, the villainous General Zod, played by Michael Shannon, and Faora, Zod’s evil partner, played by Antje Traue. Also from Superman’s native Krypton are Lara Lor-Van, Superman’s mother, played by Ayelet Zurer, and Superman’s father, Jor-El, portrayed by Russell Crowe. Rounding out the cast are Harry Lennix as U.S. military man General Swanwick, as well as Christopher Meloni as Colonel Hardy.
 
Man of Steel arrives in theaters on June 14, 2013.