Hasbro, Inc. has announced it will host the charity premiere of G.I. Joe: The Rise of Cobra which will support Hasbro Childrenâs Hospital and Bradley Hospital:
On August 3, fans of the G.I. JOE brand will have an early opportunity to see their favorite action heroes come to life at a special charity premiere of G.I. JOE: The Rise of Cobra, hosted by Hasbro, Inc. Hasbro is underwriting the entire eveningââŹâ˘s festivities, with 100 percent of ticket sales benefiting Hasbro ChildrenââŹâ˘s Hospital and Bradley Hospital. Tickets are on sale now.
ââŹĹThis charity premiere gives Rhode Islanders and G.I. JOE fans the unique opportunity to not only watch their heroes on the big screen, but also to play a part in being a hero themselves by supporting two hospitals that provide vital care to children in our community,ââŹÂ said Brian Goldner, president and chief executive officer of Hasbro, Inc. and producer of G.I. JOE: The Rise of Cobra. ââŹĹI am thrilled that we have been able to provide Rhode Islanders with the opportunity to see the film before the rest of the world. After all, this is the birthplace of the G.I. JOE saga!ââŹÂ
Hasbro has a long history of supporting programs that help children triumph over critical life obstacles through its community relations programs ââŹâ including national and international philanthropic partnerships, cause marketing initiatives, and Team Hasbro, the companyââŹâ˘s employee volunteer program. All funds raised at the premiere will support programs and services at the two dedicated pediatric hospitals in Rhode Island ââŹâ Hasbro ChildrenââŹâ˘s Hospital, ranked among the top 30 childrenââŹâ˘s hospitals in the country by Parents magazine, and Bradley Hospital, the nationâs first psychiatric hospital devoted exclusively to children and adolescents.
According to Goldner, leveraging one of HasbroââŹâ˘s most iconic and recognizable brands to lead this fundraising effort makes sense for the children who count G.I. JOE action figures among their favorite toys, as well as fans who are eager to see the G.I. JOE story take to the big screen.
ââŹĹG.I. JOE: The Rise of Cobra brings to life the tales of heroism and bravery that have been synonymous with the G.I. JOE brand since its launch 45 years ago,ââŹÂ said Goldner. ââŹĹHasbro is thrilled to work with Paramount Pictures and director Stephen Sommers to create a film that brings together G.I. JOE fans of all ages to experience this legendary saga.ââŹÂ
G.I. JOE: The Rise of Cobra will appear in theaters nationwide on August 7, 2009.
In addition to the premiere party and advance screening of G.I. JOE: The Rise of Cobra, those purchasing tickets will receive a unique gift pack of G.I. JOE products and other Hasbro collectibles. Fans will also have a chance to meet some of the actors from the movie.
The evening will feature a preshow party at the Showcase Cinemas in Warwick, R.I., beginning at 6:15 p.m. with the movie screening at 7:30 p.m. Tickets are available now for $75 and can be purchased by calling (401) 727-5637.
For more information about G.I. Joe: The Rise of Cobra, visit www.gijoemovie.com or www.gijoe.com.
Source: Hasbro