Need we say more?
With more than a week to go before the highly-anticipated release of “The Dark Knight,” Fandango, the nation’s leading moviegoer destination, reports that many of its pre-opening Thursday midnight shows on July 17 are already sold out in cities across the country, from New York to Boise, Idaho. Theaters continue to add 3:00 a.m. and 6:00 a.m. pre-opening showtimes to meet the ticketing demand.
“‘The Dark Knight’ may be responsible for a lot of bleary eyes at work next Friday morning,” says Rick Butler, Chief Operating Officer for Fandango. “We’re seeing a record number of late-night showtimes selling out in advance, while theaters are adding new performances every day.”
More than 1,500 late-night showtimes of the movie have been scheduled for the film’s pre-opening on Thursday night (Friday morning), July 17-18, at Fandango.com/TheDarkKnight. An online survey of more than 3,000 “The Dark Knight” fans on Fandango.com over the holiday weekend offered the following information on the late-night surge:
* 37% of respondents plan to see the film at least once during one of the late night performances on Thursday night.
For Fandango, “The Dark Knight” is poised to be the year’s top advance ticket-seller in wide release, outpacing “Iron Man,” “Indiana Jones 4” and “Sex and the City” at the same point in those films’ sales cycles.